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Every colour evokes an emotional response. These can be both unconscious and obscure, or immediately obvious — and no hue demonstrates the multifaceted nature of colour psychology better than the somewhat enigmatic white.

There’s a reason why the crisp white shirt is the staple of the chic working wardrobe and — while we might think this is simply because it goes well with almost anything — there is way more at play underneath the surface.

Even the very foundations of what white is are fluid and variable. White light is a sublime mixture of all hues on the light spectrum, so some consider it to be a colour. Purists however will say that, along with black, white is technically a shade. Despite this, both white and it’s edgier goth sister, black, function as colours. Like blue or yellow, say, they both carry a feeling within them and can both also easily be a child’s favourite colour.